Cadz

Cadz is a technical, sporty and futuristic brand created by Hugo Hamy. This street-wear collection inspired by Japanese technical clothing plays with reflective materials and subtle overprints.
This shooting transmits the Japanese inspiration of the designer through neon colors—very common in large Asian cities—while playing on nonchalant attitudes.
Customer: Hugo Hamy
Year: 2020
Discipline: Photography
Workmate:  Alexis Girard
Fashion designer: Hugo Hamy

Cadz is a technical, sporty and futuristic brand created by Hugo Hamy. This street-wear collection inspired by Japanese technical clothing plays with reflective materials and subtle overprints. This shooting transmits the Japanese inspiration of the designer through neon colors—very common in large Asian cities—while playing on nonchalant attitudes.

Customer: Hugo Hamy
Year: 2020
Discipline: Photography
Workmate:  Alexis Girard
Fashion designer: Hugo Hamy